Geoff Halstead Co-Founder & CPO, Fractional & Advisory
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Values

These are the core values I live by, seek in the companies I work with, and work to build within the teams I motivate and manage.

01

Be Authentic & Transparent

In work and life, the organization, family and community can only thrive when each person embraces honest, open communication.

02

Reason from First Principles

If you want to understand and solve problems, you have to approach them in a coherent way based on proven principles.

03

Start with the End in Mind

Make sure that your actions are always aligned and driving towards your big objectives.

04

Fail Often & Fast

Bias towards action, pay attention and focus on what works. If you are not failing, you are not improving.

05

Progress, Not Perfection

We must always strive for perfection, but it is steady, incremental progress towards that goal that produces greatness.

06

Serve Others

Whether friends, family, customers or end users, we realize our highest potential when we focus on how to enrich the lives of others.

07

Be a Rule Breaker

Rules are useful and important, but the biggest breakthroughs often come from challenging them.

08

Always Be Learning & Growing

Whether a person or an organization, when you stop learning and growing you start dying.

09

Listen & Empathize

We can only learn and grow when we see the truth — and we only see the truth when we listen, empathize with and understand the viewpoints of others.